- Plenty of guys like to play a game with a sexy succubus, low-cut clothes on women, and other somewhat-offensive things, so Blizzard isn't going to take them out because they mean cash.
- Blizzard isn't willing (able?) to spend enough cash to properly monitor things like guild names, character names, or player chat, especially when technical issues take priority.
For people like me, cursing and vulgarity are just facts of gameplay that I have to put up with. For the other side, it's sensitive prudes that like to click on the red question mark and write up reports. (You can never make everyone happy. Blizzard is doing it's best, but in the end, it's still a company. Money will come first.)
I've only reported two things so far in the game. Both have been people joking about rape in public. See, I can deal with some sketchy language and sexual humor. I'm a Christian and kind of sensitive, but I know that it's inevitable and I just try to ignore it. Some of the tamer stuff can even make me chuckle, like the popular guild "Two Dollar Horde" that was forced to change its name recently.
But there are some things you just don't joke about. You don't joke about the dead, you don't joke about cancer patients, and you DON'T joke about rape. I don't think those guys realized how disturbing a concept rape is for women. It is ugly, it is cruel, and it is degrading. And you do not -- YOU DO NOT! -- joke about it. Ever.
I mean, I don't expect everyone to be squeaky-clean (or even competent -- see other venting posts), but I at least expect a little humanity.